When a new store has taken over the social media feed of the Londoners, we all want to know what the drama is about. We tend to forget what business existed before that. Instead we support the local community with what I call, a pop to the shop and send the seasons greetings to the new store. The first Shinola Detroit store recently opened in London, an American based brand with a passion for handcrafted leather accessories, bicycles and watches for him and for her. If it's quality products that last a life time, investing in designer goods to protect your valuables is a regret worth saving. I love the brand as the leather envelope (in my previous Article) is manufactured with quality, stylish amongst other brands, and functions to protect my Macbook from being damaged. Definitely a keeper for life, it would definitely be tough to replace a product I love. Design and processes has always been key whilst studying Architecture, the Shinola Detroit team specialises in Bikes & Watch Workshops, which has lead to over 11 stores worldwide. Have a look online or visit the London Store for an experience of it's own.
Location: Shinola Detroit, 13 Newburgh St Soho, London, W1F 7RS
Sponsored by http://www.shinola.co.uk London Edition
Photos by Alice Zielasko